The Advanced Guide to Online Ordering Restaurant App
Online ordering systems allow restaurants to receive orders from
customers’ computers and smartphones. There are three main options for adding
online ordering to your restaurant operation. You can create a branded online
ordering website, use a Point of Sale (POS) with online ordering functions, or
partner with a third-party delivery platform. Most restaurants use a
combination of these options to create the most cost-effective online
ordering systems for their business.
The best online ordering system for your restaurant is the one
that allows you to retain a profit on the orders you receive. There are solutions
at every price point, so even small restaurants can easily expand into online
ordering. Some online ordering tools charge a monthly subscription fee, while
others retain a commission on all orders placed through their system.
To choose the best online ordering systems, we
considered the following factors:
Ease of use: It’s
important that restaurant owners, employees, and customers can easily use the
online ordering system.
Integrations: Some
online ordering platforms do not integrate with other systems; one that
communicates directly with your POS, however, will prevent a lot of headaches.
Ordering
features: Ordering features like modifications, group ordering, catering,
and scheduling orders allow an online ordering system function for many styles
of the restaurant.
Order
tracking: Any online ordering systems should
notify the restaurant of pending orders, and allow owners to track orders
through the system.
Customer
accounts: Some solutions allow customers to create profiles with payment
information and order preferences, which streamline orders and gives your
restaurant valuable information for future marketing promotions.
User reviews: We looked
at the user reviews available to see how actual restaurant users feel about the
software.
Ordering
Features and Tracking
Menu Drive allows restaurant workers to view orders in real-time
from a connected iPad, which will also sound an alert when new orders are
placed. You can also set up orders to print directly to the Menu Drive printer.
Automated
alerts and email notifications: These functions allow you to keep
track of orders, even if your restaurant is offline.
POS
integration: This function sends orders directly to a compatible POS, which
in turn sends the order directly to your kitchen, keeping all your sales
information in one place.
Delivery
customization: Menu Drive allows you to set custom delivery zones and offer
multiple delivery types, including pickup, delivery, curbside, and dine-in.
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